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Setting the Sales Price
Before we set the sales price of your house, we will run a Comparative Market Analysis (CMA) that will show the listing prices of similar houses in the area as well as the prices at which the houses actually sold. Additionally, the analysis will give us information about houses currently on the market and about houses that were on the market but never sold.
Next, we will ask you about your goals in selling your house. Everyone who sells a house has different goals that need to be factored in when calculating the selling price.
- Is your goal to get the maximum sales price for your house?
- If so, are you willing to have your house on the market for many months?
- Is your goal to sell your house quickly?
- If so, are you willing to sacrifice some of your potential profits to sell more quickly?
- Would you like to establish a balance between selling your house quickly and selling at the top end of market value?
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Market conditions will play a big role in setting the sales price of your house. We will factor in how quickly houses similar to yours are selling in your area (day's on the market), the list prices vs. the sales prices, interest rates, the location and amenities, and whether it's a buyer's or seller's market.
We will then recommend a price at which to list your house to meet your goals in the local and current market.
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